Photography by Briana Lawrence.

D’USSE Returned to Sueños Music Festival And Made a Huge Impact: Here’s How

D’USSÉ Cognac, renowned for its premium quality and luxury status, made a significant impact during the recent Sueños Music Festival, which returned for its second year after a successful debut in Chicago’s iconic Grant Park in 2022. The festival attracted a star-studded lineup featuring some of the biggest names in Latin music, including Feid, Nicky Jam, Young Miko, Wisin y Yandel, Grupo Firme, Ivy Queen, and many more. 

As a key sponsor of the event, D’USSÉ hosted an exclusive VIP bar experience in the festival’s Media Village space, providing a sophisticated ambiance for the performers and headliners. Esteemed artists such as Paopao, DJ Dynamiq, and DJ Millie were spotted raising a glass of D’USSÉ to celebrate their upcoming sets, joined by fellow musicians and peers. Additionally, D’USSÉ surprised the stars backstage with personalized vinyl gifts, hand-painted to commemorate their performances.

For festival attendees in the general area, D’USSÉ also set up a dedicated bar where they could create their own custom vinyls. This unique offering allowed music lovers to leave with a one-of-a-kind, collectible item, serving as a special memento of the unforgettable weekend.

To further engage festivalgoers, D’USSÉ delighted attendees with a surprise pop-up vending machine in Chicago’s vibrant Fulton Market area, a day before the festival’s commencement on Friday, May 26th. Festival enthusiasts had the opportunity to win free festival survival gear and an exciting summer surprise, adding an extra layer of excitement and anticipation for the event.

D’USSÉ’s presence at the Sueños Music Festival in Chicago is part of the brand’s ongoing nationwide festival tour this summer. With its commitment to providing exceptional artist experiences, D’USSÉ is set to bring more captivating moments and exclusive offerings to upcoming festivals across the country.

As D’USSÉ continues to partner with prominent music events and engage with passionate fans, its association with high-profile festivals reaffirms its status as a leading luxury cognac brand and reinforces its dedication to creating memorable experiences that align with the spirit of music and celebration.

Be sure to follow D’USSE on Instagram and check out their story here for more on the brand.

Founder and Editor-in-Chief, Contrast Magazine.


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